Collezione: Traditional Permanent Waves

Traditional permanent waves in authentic vintage salon settings – the core collection featuring detailed permanent wave procedures, from precise rod winding and solution application to neutralising and final styling under hood dryers. These sessions showcase the intense chemical process that transforms straight hair into lasting curls or waves using classic techniques popular from the mid-20th century onward. The special appeal lies in the dramatic and irreversible transformation, the strong chemical sensations and scent during application, the meticulous and often uncomfortable wrapping process, and the rewarding reveal of beautiful, bouncy curls at the end. These demonstrations highlight the patient craftsmanship and powerful results of traditional perming that defined many iconic looks from past decades.